Tool: Involve Business

This is one of 15 civic engagement tools to Shift the Country.

Quick Overview: Involve Business

Businesses and corporations can be partners for transformation, or obstructers of it.  Businesses can be pillars of the community, and can champion public health and other civic action.  They can also actively damage public health, health, the environment, community resources, and trust.  This tool gets into various options for partnering with and/or pressuring small businesses to large corporations for the kinds of civic change we need – whether through community engagement, partnership, problem-solving, innovation, entrepreneurialism, sustainable development, boycotts, social media pressure, or responsible/conscientious business practices/standards.

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Details on how to use this and the other 15 civic engagement tools are under construction as we're a brand-new nonprofit, created in the summer of 2020 to deal with multiple crises in the US.  More information on this tool is coming ASAP!
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More details, discussion, and examples on how to use this tool in the tagged resources below.  Some of the resources below show how you can combine the 15 civic engagement tools, and/or how they can be applied to the 10 structural areas.

Help us help you by talking about our work, sharing it around online and with the real-world connections you have, and with contributions here at Shift the Country on GoFundMe.

tool - involve business
VIDEO: Creating Tipping Points (Tool)

This is on how to deliberately create tipping points - or how to deliberately make something "go viral" either online or in the real world. Creating tipping points & leveraging social networks to do it is one of the 15 Civic Engagement Tools that help us make shift happen. It's also one of the 5 parts of our strategy to Shift the Country.  Our "tipping points" tool online is here.  This video is on the founder's wall on Facebook here. August 6, 2020.